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OFF Live recap #3: the next era of brand in consumer tech
You've just opened a recap of our live conversation with leaders from Logitech, Microsoft, and Miele. If you want a view of where brand is heading in…
Jul 14
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Koto
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50:44
June 2026
The brand lag: why some innovations ignite culture and others drop off the radar
Lessons on how to keep your brand and product synced as your customer base grows.
Jun 15
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Koto
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5
5
March 2026
Wearables: smart tech. Vague category.
Congratulations. You’ve just opened an email about wearables. This probably means that the world of brand building gets your pulse racing, and that’s…
Mar 18
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Koto
27
3
7
November 2025
OFF Live recap #2: the future of brand in health
You’ve just opened a recap of our live conversation with leaders from Medtronic, WHOOP, and Talkspace. If you want a clear view of where brand is…
Nov 27, 2025
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Koto
17
47:01
October 2025
The single source of truth: why you still need a website in the age of AI
You’ve just opened an email about the future of your digital estate. With AI search rewriting the rules and traffic shifting, it’s natural to ask where…
Oct 23, 2025
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Koto
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9
11
September 2025
Branding longevity: the next health frontier
You’ve just opened an email about branding in longevity, where health, science, and culture are colliding in real time. From wearables to hormone…
Sep 9, 2025
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Koto
108
7
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OFF Live recap #1: the role of brand in gaming
You’ve just opened a recap of our live conversation with leaders from Riot Games and 2K. If you have a passion for brand, gaming or both—you've come to…
Sep 3, 2025
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Koto
16
1
53:32
July 2025
Decoding brand love
You’ve just opened an email about brand love. If you're curious what makes people obsess over certain brands and how to build that kind of love for your…
Jul 24, 2025
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Koto
121
13
15
June 2025
Brand differentiation: stand out or fade away
You’ve just opened an email about brand differentiation. If you want your brand to get noticed out in the world, you’re reading the right newsletter.
Jun 4, 2025
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120
18
March 2025
The invisible hand of brand in the gaming world
You’ve opened an email about branding in gaming—an often underestimated force behind the biggest cultural hits. Let’s explore why some titles become…
Mar 25, 2025
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Koto
49
2
5
February 2025
Reel talk: the power of branded motion design
You’ve just opened an email about the role of motion in branding. This probably means you’re thinking about making your brand come to life—we’re here to…
Feb 18, 2025
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Koto
128
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7
November 2024
Naming your brand, from start to finish
You’ve opened an email about naming: one of the most challenging—but rewarding—parts of the branding process. Read on to find out why.
Nov 21, 2024
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Koto
162
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